Q: How do I make my foundation last longer during the day?

A hydrating skin prep. The lightest mid-day mist of Evian or coconut water. Gucci's best tips for making foundation last have everything to do with moisture. Dry skin has a disrupted pH, which makes even sheer coverage wear off faster. Choosing a formula with targeted ingredients helps—beyond its calming and plumping properties, Gucci formulated Vital Skin with clinical levels of vegetable-derived squalene and coconut oil so it would wear better and look better longer. And when it comes to the rest of your makeup, consider skipping moisture-absorbing powder. Here, Gucci shares her tricks for getting the most wear time out of your foundation.

Get This Look
Vital Skin
Vital Skin Foundation Stick View product
Foundation Brush
Foundation Brush Brush View product