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Our Clean Ingredients Promise
We strive to be as absolutely natural as we can be, but we also want our products to work. We’ll always be completely transparent about our formulations, so you can feel good about your skin from the inside out.
Found In:
Super Loaded
Organic Jojoba Oil
Provides antioxidant protection, improves hydration, and strengthens the skin’s moisture barrier.
Found In:
Lit Up
Vitis Vita Grape Extract
Helps to detoxify skin cells and boost collagen production. Promotes production of hyaluronic acid while improving hydration and firmness.
Berryflux Vita Extract
Boosts skin hydration and fortifies youth-preserving properties.
Found In:
Vital Skin
Camellia Seed Oil
Provides antioxidant protection and strengthen the moisture barrier. Comprised of 88.5% Oleic Acid, which is rich in skin nourishing Omega 9s.
Coconut Oil
Rejuvenates dehydrated skin and provides soothing properties to improve elasticity and skin tone. Rich in Lauric Acid and natural antibacterial and calming properties.
Found In:
Beauty Butter
Cocoa Seed Butter
Natural emollient to help hydrate the skin. Rich in antioxidants to protect the skin against environmental damage.
Found In:
Beauty Butter
Found In:
Beauty Butter
Cupuacu Butter
Natural emollient to help hydrate the skin. High in Oleic Acid. Rich in antioxidants.
Found In:
Lip Suede: Les Rouges
COLD PRESSED CHERRY OIL 16.5%
Provides high levels of hydration and antioxidants Vitamin A & E. Strengthens moisture retention. High in Omega 3 and Omega 6 oils.
Found In:
Lip Suede: Les Rouges
Marula Oil
Supports skin from environmental stressors and provides essential fatty acids for healthy skin.
Vitamin E
Natural emollient to help hydrate the skin. Rich in antioxidants to protect the skin against environmental damage.
Sunflower Seed Wax
A vegan wax, loaded with fatty acids, to smooth texture and strengthen the skin’s moisture barrier.
Featherweight Rice Extract
Replaces talc to provide a smooth application onto the skin.
Carnuba Wax
A vegan wax, loaded with fatty acids, that provides a smooth texture. Strengthens the moisture barrier and holds pigment in place.
Biomimetic Peptides
Boosts collagen production, lip volume, hydration, and softness.
Naturally-derived Mica
Delivers instant luminosity and radiance.
Found In:
Squeaky Clean
ORGANIC JOJOBA, ALMOND & ARGAN OIL BLEND
Contains lipid-rich ceramides for hydration, softness and lustrous sheen
Shea Butter
Provides nourishing moisture to maintain healthy-looking lips, replacing the need for mineral oil or petrolatum
Found In:
Squeaky Clean
Found In:
Lip Suede: Les Nudes
Avocado Seed Oil
Antioxidant, emollient and soothing properties. Helps skin maintain hydration and minimize free radical damage.
Found In:
Lip Suede: Les Nudes
Vegetable-Derived Blend
Clean, plant based cushiony base replaces need for petrolatum
Found In:
Vital Pressed Skincare
Found In:
Vital Pressed Skincare
Found In:
Vital Pressed Skincare
Found In:
Vital Skincare Complexion Drops
Ginseng Extract
Brightens, energizes, soothes
Pomegranate Extract
Neutralizes free radicals, supports healthy-looking skin
Ginger Root Complex
Calms and soothes instantly and over time.
Urban Shield Extract
Protects against pollution and blue light.
Sunflower and Almond Oil Blend
Nourishes, soothes, strengthens skin.
The 'No' List
We surpass the highest international standards of cosmetic safety, including the EU’s list of 1400 no-list chemicals. We also go by “Gucci’s List”—a collective of banned ingredients cultivated from rigorous research and our founder’s instincts as a mother, makeup artist, and champion of holistic living.
Below are the most frequently asked about ingredients.
Parabens
SULFATES
PEGS
PHTHALATES
FORMALDEHYDE DONORS
MINERAL OIL
BHA + BHT
HYDROQUINONE
MERCURY & MERCURY COMPOUNDS
RETINOL
SILICONES*
No Animal Testing
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