Fans of our best-selling Baby Cheeks blush, Petal, tell us that the rosy-nude shade legitimately makes life easier: It's creamy and effortless to apply, it's incredibly pretty on all skin tones, and it works seamlessly with day or night makeup. So when it came time for Gucci to dream up our latest blush stick, she knew exactly what she wanted. Meet Chouchette! "It's the super flattering peachy-nude version of Petal," she says of the brand new shade, which launches today exclusively on Westman Atelier.

Because too much shine on the apples isn't always a good thing,  Gucci formulated all our Baby Cheeks blush sticks with a hint of China clay to absorb excess moisture, along with nourishing Ayurvedic oils and detoxifying grape seed extract to keep skin fresh, healthy and hydrated. Chouchette’s warm and mellow peachy tone, she says, makes it especially wearable in the sunny months. “A little bit just picks up the bronze in skin and brightens it,” adds Gucci, who layers it with a touch of Super Loaded tinted highlighter or wears it alone for a radiant pick-me-up.  Oversized sunhat and beach vibes optional.

Baby cheeks blush stick chouchette