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Westman IRL
Tips & Tricks From Our Founder
Makeup Tutorials
How a Top Facialist Preps Her Skin for the Day
Crystal Greene’s face-sculpting massage is coveted by NYC supermodels, stylists, and actresses. Here, she shares her own everyday skin ritual—including the serum-foundation duo that's her first step.
Makeup Tutorials
How Gucci Sculpts Her Cheeks in 30 Seconds
Sometimes the simplest tricks have the biggest impact—like Gucci’s on-set method for adding face-lifting dimension and warmth using one cheek product.
Makeup Tutorials
Nicole Kidman Brings Babygirl Glam to the Golden Globes
“Peachy rose goddess dipped in radiance” is how Gucci describes the look she created for the Best Female Actor nominee on the 2025 red carpet.
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Clean Living
6 Alcohol-Free Drinks for a Super Skin Boost
For Gucci, a month (or two!) without alcohol is the secret to better skin, mental clarity, and energy levels. Here are her top drink alternatives for a Dry January reset.
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Makeup Tutorials
How Gucci Calms and Covers Redness in a Flash
A fast, foolproof routine for minimizing flushed skin and rosacea flares.