Gucci's Guide

2-Minute Contour for Mature Skin

Makeup Tutorials

2-Minute Contour for Mature Skin

Gucci shows why Face Trace is the secret to a refreshed look, from lifted cheekbones to a sharper jawline.

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Our No.1 Face Trace Contour—Now in 5 NEW Shades

What's New

Our No.1 Face Trace Contour—Now in 5 NEW Shades

A first look at our expanded 8-shade sculpting collection. Trust us, your cheekbones will thank you. 

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This Ceramic Artist Has a Face-Sculpting Ritual That’s Magic

Westman Muses

This Ceramic Artist Has a Face-Sculpting Ritual That’s Magic

Dina Nur Satti brings a fine arts lens to her makeup with contoured cheeks, elongated brows, eye kohl, and a pop of bright blush as her favorite shaping tools. 

 

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My 7 Skin Obsessions for 2026

Makeup Tutorials

My 7 Skin Obsessions for 2026

Here’s how Gucci is kicking off her skin routine in the New Year—and what’s worth the investment in the months ahead. 

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Halle Berry Joins ‘Makeup & Friends’ Live!

Makeup & Friends

Halle Berry Joins ‘Makeup & Friends’ Live!

En route to the Never Let Go premiere, the Oscar-winner gets candid about menopause, sex, and the powerful message she has for women on TikTok. 

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    • The Carrie Bradshaw Beauty Look That Went Viral

    The Carrie Bradshaw Beauty Look That Went Viral

    At the height of Sex and the City fame, Gucci did "ultimate Carrie Bradshaw" makeup with fresh skin, subtle definition, and sheer juicy tinted lips. Here, her three tips for getting Sarah Jessica Parker’s look.

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    3 Summer Makeup Looks for Wedding Season

    Makeup Tutorials

    3 Summer Makeup Looks for Wedding Season

    Gucci shares her 'how-to' guide for summer nuptials featuring the Westman Team! From big day makeup to winning wedding guest looks—watch her tutorials now.

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    How Do You Choose the Perfect Beauty Butter Bronzer Shade?

    Ask Gucci

    How Do You Choose the Perfect Beauty Butter Bronzer Shade?

    Today's question: Which Beauty Butter Bronzer shade is right for my skin tone?
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    Calling All Petal Fans! A NEW Mini Stick is Here

    Gucci Daily

    Calling All Petal Fans! A NEW Mini Stick is Here

    Now, our no.1 Baby Cheeks shade has a tiny twin.

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    Lipstick & Scarves! 3 Perfect Pairs for Summer

    Gucci Daily

    Lipstick & Scarves! 3 Perfect Pairs for Summer

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    How to Get "Golden Hour" Skin with Two Bronzing Heroes

    Makeup Tutorials

    How to Get "Golden Hour" Skin with Two Bronzing Heroes

    Armed with a "back-from-the-beach" duo and a glass of sparkling rosé, Gucci gives a lesson in sun-kissed radiance using Beauty Butter Bronzer + Brûlée.
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    Kerry Washington's Easy Poolside Glamour for Vanity Fair

    Misc

    Kerry Washington's Easy Poolside Glamour for Vanity Fair

    The actress's crisp glamour—by way of radiant skin and matte red lips with a twist—is Memorial Day weekend inspiration.

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    Our Lip Suede Refills Are Finally Here!

    Gucci Daily

    Our Lip Suede Refills Are Finally Here!

    The ultimate customizable palettes are now available in a refillable format.
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    1 Serum, 9 Weeks—Watch This Parisienne’s Skin Journey

    The System

    1 Serum, 9 Weeks—Watch This Parisienne’s Skin Journey

    Paris-based photographer and mom Adeline Mai puts Skin Activator serum to the test for nine weeks—watch to see her results!
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    Vogue's Tonne Goodman on 9 Stylish + Sustainable Musts

    The System

    Vogue's Tonne Goodman on 9 Stylish + Sustainable Musts

    The iconic stylist is a champion of eco-chic minimalism—from her favorite jeans to her refillable face serum and recycled French table linens.
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    The Secrets to This Mom/Daughter's Knockout Look

    Makeup Tutorials

    The Secrets to This Mom/Daughter's Knockout Look

    Miami-based art dealer Karla Ferguson and her daughter, Nadja Soimaud,  look eternally cool in the heat. Here's how they pull it off in 4 steps.
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    What Are Your New Mom Makeup Tips?

    Ask Gucci

    What Are Your New Mom Makeup Tips?

    Today's question: What are your top three makeup tips for new moms?

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    Introducing Eye Love You Pencil in Black and Brown!

    What's New

    Introducing Eye Love You Pencil in Black and Brown!

    Gucci shares all about her first-ever eye pencils, from their intuitive application to their velvet-soft kôhl formula—available in two perfect shades.
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    Inside Anne Hathaway’s Big Met Gala Moment

    Makeup Tutorials

    Inside Anne Hathaway’s Big Met Gala Moment

    Gucci breaks down the makeup that matched the star's show-stopping Versace look on fashion's biggest night.

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    A Saturday in Paris with Viki Lefèvre

    A Saturday in Paris with Viki Lefèvre

    The Parisian fashion insider shares how she wakes up with Westman—and the beauty secrets behind the makeup minimalism. Plus, her top spots for a facial, lymphatic drainage, and more. 
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    My 5-Minute Wake Up Makeup

    Gucci Daily

    My 5-Minute Wake Up Makeup

    Fast, easy, effective. Gucci shares all her morning essentials that has her ready in 5 minutes or less.
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    Wake Up with Ballet Star Unity Phelan

    Misc

    Wake Up with Ballet Star Unity Phelan

    New York City Ballet's rising star takes us inside a day of rehearsals. Here's how she Wakes Up with Westman—from the highlight stick that’s Swan Lake-ready to the Baby Cheeks blush behind the divine flush.
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    Inside This Style Editor's 7-Week Skin Diary

    The System

    Inside This Style Editor's 7-Week Skin Diary

    12 potent actives, 7 weeks, 1 skincare enthusiast. Watch what happens when L.A. style editor Marlien Rentmeester adds Skin Activator serum to her beauty routine.
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    3 Ways to Wake Up Your Eyes for Spring

    Makeup Tutorials

    3 Ways to Wake Up Your Eyes for Spring

    "When the sun comes out, I love to play around with sheer bronze, cool brown, or glimmering gold tones—and the versatility of a great kohl black pencil."
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    When Should You Use Skin Activator?

    Ask Gucci

    When Should You Use Skin Activator?

    Today's question:  How do I use Skin Activator serum in my daily routine?
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    5 Steps to Radiant "No-Makeup" Makeup

    Makeup Tutorials

    5 Steps to Radiant "No-Makeup" Makeup

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    Say Hello to Skin Activator—Our First-Ever Face Serum!

    Gucci Daily

    Say Hello to Skin Activator—Our First-Ever Face Serum!

    12 potent skincare actives. 5 years in the making. 1 patented delivery system. Gucci shares the journey behind our new intensive hydrating, firming, & calming serum—inspired by her decades on set as an editorial makeup artist.
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    The Bold Lip Tied to Cate Blanchett’s First Oscar Win

    Misc

    The Bold Lip Tied to Cate Blanchett’s First Oscar Win

    In today's Behind the Covers, Gucci takes us inside the Vogue cover that captured Cate Blanchett’s Academy Award-winning performance in The Aviator.

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