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Lip liner in Petal on grey background.

Lip Shape Lip Liner

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+4 shades
Lip Suede Matte Lipstick - Rose

Lip Suede Matte Lipstick

€55,00

+12 shades

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Gucci's Guide

At 50,  Jane Mayle Has Never Looked Better—Here’s Why

Makeup Tutorials

At 50, Jane Mayle Has Never Looked Better—Here’s Why

May 18, 2025

 

In 2016, downtown girls let out a collective sigh of relief when New York City designer Jane Mayle staged the comeback of her namesake early-aughts fashion label. The vintage-inspired ruffled silk jacquards and bohemian day-to-night dresses had already earned her a loyal cult following among the likes of Sofia Coppola, Kirsten Dunst, and Maggie Gyllenhaal. Today, nearly a decade after Maison Mayle’s relaunch and its move to an upsized, art-filled Nolita flagship, the designer is similarly poised for a shake up of her own signature look—in the form of her cosmetics cabinet.


Now in her early 50s, says Mayle, “the makeup tricks of my thirties—eyeliner on the upper lids, a light moisturizer—aren’t working like they used to. I’m ready for a new routine that will add a little more polish to the proceedings for the next 10 years.” In today’s beauty tutorial, she sits down with Gucci for a refreshed makeup ritual that’s just right for her present day.


 

“Your skin has very different needs as you evolve,” Gucci agree, as she preps and evens out Jane’s increasingly sensitive complexion with the hyaluronic acid-packed Skin Activator and glow-inducing  Suprême C serum duo, before reaching for Vital Skin Foundation Stick to even out redness and pigmentation. A wash of sunny warmth—using the easy and blendable liquid Sun Tone Bronzing Drops along the cheeks and bridge of nose—brings life to the face. Then, Gucci sweeps on the Baby Cheeks Powder Duo in Suede/Sable for extra rosiness, dimension, and sculpting on the apples.


But the day’s true gamechanger trick may be its most surprising. “I don’t leave the house without lip liner,” Gucci confesses to Jane with a laugh, noting that as the mouth loses pillowiness and natural pigment, “it’s so impactful to add it back.” Gucci picks up Lip Shape Lip Pencil in Biscuit—a cool beige that’s just a half step away from Jane’s natural lip tone—and softly traces the border before sealing it in with a touch of hydrating-matte Lip Suede Lipstick in Je Rêve. The finished look is ‘there but not there’—and proves that, much like Mayle’s effortlessly sophisticated silhouettes, even the subtlest tweaks can have transformative results.  

 

FEATURED PRODUCTS

Lip liner in Petal on grey background. Lip liner swatch in Petal on grey background.
Lip liner in Je Reve on grey background. Lip liner swatch in Je Reve on grey background.
Lip liner in Minou on grey background. Lip liner swatch in Minou on grey background.
Lip liner in Coucou on grey background. Lip liner swatch in Coucou on grey background.
Lip liner in Biscuit on grey background. Lip liner swatch in Biscuit on grey background.
Lip liner in Sable on grey background. Lip liner swatch in Sable on grey background.
Lip liner in Lou Lou on grey background. Lip liner swatch in Lou Lou on grey background.
Lip liner in Mink on grey background. Lip liner swatch in Mink on grey background.
new

Lip Shape Lip Liner

Biscuit

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€36,00
  • +4 shades
Lip Suede Matte Lipstick - Rose Lip Suede Matte Lipstick - Rose
Lip Suede Matte Lipstick - Pinch Lip Suede Matte Lipstick - Pinch
Lip Suede Matte Lipstick - Figue Lip Suede Matte Lipstick - Figue
Lip Suede Matte Lipstick - Reine Lip Suede Matte Lipstick - Reine
Lipstick on grey background. Model wears lipstick in shade Mimi (tawny beige).
Lip Suede Matte Lipstick - Petal Lip Suede Matte Lipstick - Petal
Lip Suede Matte Lipstick - Je Rêve Lip Suede Matte Lipstick - Je Rêve
Lip Suede Matte Lipstick - Piqué Lip Suede Matte Lipstick - Piqué
Lip Suede Matte Lipstick - Rue Lip Suede Matte Lipstick - Rue
Lip Suede Matte Lipstick - Lou Lou Lip Suede Matte Lipstick - Lou Lou
Lip Suede Matte Lipstick - Ma Biche Lip Suede Matte Lipstick - Ma Biche
Lip Suede Matte Lipstick - Le Rouge Lip Suede Matte Lipstick - Le Rouge
Lip Suede Matte Lipstick - Pip Lip Suede Matte Lipstick - Pip
Lip Suede Matte Lipstick - LFG Lip Suede Matte Lipstick - LFG
Lip Suede Matte Lipstick - Minx Lip Suede Matte Lipstick - Minx
Lip Suede Matte Lipstick - Läcker Lip Suede Matte Lipstick - Läcker
bestseller

Lip Suede Matte Lipstick

Je Rêve

Sold Out

€55,00
  • +12 shades
Sun Tone Bronzing Drops in a light blue bottle. Blonde model wearing bronzing drops in Soleil Parfait 1.
Sun Tone Bronzing Drops in a light blue bottle. Blonde model with freckles wearing bronzing drops in Soleil Parfait 2.
Sun Tone Bronzing Drops in teal packaging. Model with medium-deep skin tone wearing Sun Tone Bronzing Drops in Soleil Parfait 3.
Sun Tone Bronzing Drops in teal packaging. Model with deep skin tone wearing Sun Tone Bronzing Drops in Soleil Parfait 4.

Sun Tone Bronzing Drops

Soleil Parfait 3

Sold Out

€62,00
Powder Duos palette open showing the Petal & Biscuit shades. Blonde model wears the Powder Duo in Petal / Biscuit.
Powder Duos palette open showing the Tulle / Truffle shades. Model wears Baby Cheeks & Face Trace Sculpting Powder Duo in Tulle / Truffle.
Powder Duos palette open showing the Poppet / Ganache shades. Model wears Baby Cheeks & Face Trace Sculpting Powder Duo in Poppet / Ganache.
Powder Duos palette open showing the Suede / Sable shades. Model wears the Baby Cheeks Powder Blush Duo in Suede / Sable.
Powder Duos palette open showing the Coquette / Mimi shades. Blonde model wears the Baby Cheeks Powder Blush Duo in Coquette / Mimi.
Powder Duos palette open showing the Fizz / Jam shades. Model wears the Baby Cheeks Powder Blush Duo in Fizz/Jam.
new

Baby Cheeks Powder Blush Duo

Suede / Sable

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€80,00
  • +2 shades
Skin Activator Serum Skin Activator Serum
bestseller

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€160,00
Suprême C Serum Suprême C Serum
award winner

Suprême C Serum

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€348,00

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